Hamax: From a stagnating campaign to 148% sales growth

Challenge

Solution

  • Precise audience insight: Young families with a need for flexible and practical transport solutions.
  • Systematic testing: Ad formats, messaging and visuals were continuously tested and refined to identify what actually drove sales.
  • Continuous optimisation: Close monitoring and rapid adjustments ensured maximum return and measurable results in a short time frame.

Results

148% Increase in average daily sales
43,3x ROAS
3,790 Landing page visits

Project team

  • Pernille Tårnes

    Pernille Tårnes

    Digital Marketing Lead

Susanne Nygaard

Contact Susanne

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